Instead, I suggest switching to Fair Trade, Organic Coffee only.
Bigwig coffee companies, like Nestle, Kraft, and Proctor & Gamble, get to set the prices they pay the farmers. If they are paying farmers disgustingly low prices, farmers don't make enough to pay their workers well or support their families. While farmers in Vietnam are selling for 60% of production costs, or a woman in Tanzania made $15 for a year's crop, I'm sure CEOs of big companies are making plenty. Not to mention the slavery and child labor happening in coffee plantations around the world.
For more information on the plight of coffee workers, check out Everyday Justice or Green America.
With coffee workers receiving 1-6% of what we actually pay for coffee, our cheap coffee has a global impact. Coffee is a luxury; human dignity is not.
I wouldn't work for pennies unless I was desperate. Why should the people who grow my food?
Fair trade isn't perfect, but it seeks to make sure the workers to bring the coffee to our tables are treated well and paid a fair wage for their hard work. Organic coffee is better for the environment and workers, and organic coffee is often shade-grown, which is better for our forests.
It's getting easier to find fair trade, and the the quality is superior to Maxwell House and Folger's. Trader Joe's has a lot of fair trade options, but look carefully--some are fair, some are not. Your typical grocery store is starting to carry some, too. If you don't find them in the coffee aisle, check the natural foods section. Green Mountain and Equal Exchange are among the more popular fair trade companies. There are more, though--look for the fair trade label. Even Starbucks has gotten on the ethical coffee bandwagon. While their products aren't certified, they claim to be sourcing their coffee in ethical ways.
This is a simple way to make the world a better place! When you pay a bit more for a quality cup of Joe, know you are helping a family send their child to school, or keep their farm, or simply eat. I hope someday we don't even have to discuss this, and that all of the products we purchase are sold with human dignity first in mind.
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